Business Consulting

Employment Solicitors for Both Employers and Employees

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Both employers and employees need the assistance of employment solicitors when certain state and federal laws have been violated. Hiring employment solicitors ensures that employers comply with workplace laws and employees treated fairly and squarely.

The employment-related legal processes that employment solicitors handle include:

  • Whistleblower protection
  • Sexual harassment
  • Wrongful termination
  • Contract violations
  • Workplace discrimination

Employees that are not members of a union can be represented by employment solicitors. Having a legal expert in their corner enables employees to get justice out of situations brought on by illegal actions on the part of employers.

Employment Solicitors for Employees

Unlawful actions done by employers can put employees at a disadvantage. An employee needs the services of employment if he/she experiences the following situations, to include:

  • Federal or state laws to protect employees has been violated by the employer
  • Any employer retaliation, harassment, or discrimination
  • Not receiving entitled benefits as specified in your employment contract
  • Forced to sign an agreement waiving your rights as an employee
  • Illegal termination or fired from your employment

Any issues that an employee feels have placed him/her wrongfully in the workplace needs the help of an employment solicitor. Any delay in hiring an employment solicitor can prevent an employee from recovering damages or prove an employer’s illegal conduct.

Employment Solicitors for Employers

The wide variety of employment and labour issues faced by an employer needs help from an employment solicitor. The knowledge of federal and state employment laws acquired an employment solicitor enables employers to comply with those laws.

An employment solicitor is needed by an employer if faced with situations such as:

  • Collective bargaining negotiations need a legal representative such as an employment solicitor
  • You need legal representation to face charges of harassment or discrimination filed against you by an employee
  • Employment-related matters that have made an employee file a cause of action against you
  • You want changes in the current pension plan being offered, or fire or layoff a big number of employees, or stop an employee benefit

Other legal issues faced by an employer other than employer-employee issues need help from an experienced employment solicitor. Hiring the services of an employment solicitor helps prepare and review employment agreements and contracts such as employment releases, or severance contracts, or employment contracts.

Costs of Hiring an Employment Solicitor

The multiple factors directly related to the case and the employment solicitor’s expertise determines the costs. Employment solicitors generally use the following charges:

  • Flat fees when the legal issues involved are simple and straightforward. This includes legal concerns such as a power of attorney, simple wills, minor criminal charges, or an uncontested divorce.
  • Hourly rates that follow state-required hourly rates. Less experienced and smaller legal firms charge lower rates compared to large and more experienced law firms.
  • Contingency fees are fees that a lawyer receives out of the proceeds of a successful court action.

The bottom line

Employment solicitors Melbourne are both needed by employers and employees. Employers that want to comply with federal and state employment laws can do with the guiding hand of an employment solicitor. Employees, on the other hand, need legal help when it comes to protecting their best interests in any legal dispute.


Business Consulting

SEO for Local Businesses

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Most people have a common misconception that SEO is only good for online businesses. They do not take into account the many benefits of local SEO services. It’s a known fact that even local businesses can benefit from SEO services.  Your local SEO provider would help you in all of the following ways:

  • They would be able to take into account the total progress of your business locally before and after you started using SEO services.
  • They would ensure that your business services are optimised in a way that it’s easier to reach your target market.
  • Your website would stand out every time local search results show up on a user’s screen.
  • It would be easy to find your business in online local directories

So what exactly is a successful SEO strategy? The right SEO analyst would have a complete understanding of your ideal customer, analysing your competition and making use of the right keywords. The key is to have your business known locally to as many people as possible. So the next time they are looking for a product which is similar to yours, your website is displayed in the top search results.

During a local search, someone in your area is searching for products or services by using certain keywords. If those keywords pertain to your business, they may see your website displayed in the search results. The higher you rank, the better is your chance of having quality traffic directed towards your website. The users might even type in the city or the postal code for more accurate results.

The main job of a SEO analyst is to ensure that your business listing are accurate and contain all the necessary information. They make sure that they enhance your citations so it’s easier for your business to show up in the local searches. This works well for any local business which works in a specific area. Each business is different therefore the strategy used for the business should differ as well. The main focus of a local SEO is to enhance your business profile by making use of the knowledge which the expert has about your specific consumers.

Another strategy employed by a SEO company in Gold Coast would be to employ both on page and off page SEO strategies. They make use of well written content to develop the user’s interest in your product. When your website contain right and interesting information about your product or service, people are bound to develop a sense of trust and this in turn would increase the credibility of your website. Social media marketing is also a strategy for increasing the business visibility.

Also when you advertise in a local newspaper you are paying for your product to be featured continuously. Though the importance of basic advertising can’t be undermined, local SEO is comparatively less expensive yet more successful in helping your business grow locally.

Business Consulting

Tips to Make Your Startup a Successful One

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To make any startup a successful one, you need to do a ton of effort for that. Whether you have just found your startup or you are thinking about starting one, you need proper mentorship and
guidance before making any big decisions. As far as startups go, as a founder, you make your own decisions. Due to this a lot of pressure falls on your shoulders to always make the right decision. And to make the right decision requires knowledge, wisdom, and experience.

This article talks about some of the basic tips you can follow to make your startup a successful one.

Proper Direction

Before starting anything, you need to know which direction will your startup head towards. You need to define what your startup stands up and for what purpose is it being created. You should
have the answer to why should people invest in it and how does it differ from the things already in the market. After developing a strong sense of direction for your startup, you should be convinced you are on the right path to success.

Explore and Research

There will be plenty of other companies and startups in your field of interest. The first thing you have to do after gaining a proper direction is to research everything there is to know about the market that is relevant to the product you will be producing. Explore and ask if people are interested in the product you are selling. Do surveys on what are people willing to pay for it and what quality do they expect.

Social Media Marketing

In recent times, all you have to do to gain publicity is to go viral on social media. The better your social media marketing is, the higher the chances of public exposure you have. Use social media wisely and do as much publicity as you want. Develop a serious social media campaign to let people know about your startup through internet marketing hobart.

Long Term Planning


You can’t run a successful startup if you are more focused on the short-term goals instead of the long-term goals. You have to make your decisions by keeping the next ten or twenty years in mind. This requires planning ahead and thinking about how you will take your startup from the scratch towards the five year and ten-year mark. Some decisions might be really appealing for the present but can hurt your startup in the long term so you have to be critical about the decisions you make.


As the saying goes, “Keep your friends close and your enemies closer”, you have to be really invested in finding out about your competitors and developing a good relationship with them. You should learn from their mistakes and try to follow in their accomplishments. Develop healthy relationships with them so they can mentor you when you are in doubt. Don’t bring bad blood in the competition but always play a fair game.


RBC Small Business Banking Tips

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An interview with Jason Storsley, Chief of Small Business for the Royal Bank of Canada.

Why and how should SMEs expand outside Canada?

Good reasons abound: Canada accounts for just over 2% of global GDP, and not all countries are at the same level of economic development. Thus, your company could have a product that sells well not only here, but also in other countries or regions of the world in view of their economic maturity.

The key is to have a solid business plan. You need to know the market and the customer base, and understand how they will react to your product. Outside our borders, nothing is the same.

How many of your customers export?

We are seeing more and more, especially online providers. Thanks to the Amazon and Alibaba of this world, it is easier than ever to go international.

Who can help my SME in its efforts?

You will need an accountant who has experience with all the transnational dimension. Ditto for your legal counsel. Some countries, like China, require a local presence – so you will have to create a physically active subsidiary there. It will take the advice of a law firm with the necessary expertise to establish and conduct your business in your new expansion territories.

What about currency risk?

Imagine that you manufacture your product here in Canada, but sell it abroad and pay in another currency. If the exchange rate moves in the wrong direction, not only could you come out losing the deal, but the whole exercise could go awry. It is therefore crucial to be aware of the currency risk, and to have a strategy in this regard.

This is an excellent point of discussion to present to your banker, as well as to your accountant and your lawyer.

My choice of banker becomes important if I start foreign trade?

When it comes to foreign trade, it’s important to centralize your banking – your local currency account, your foreign currency account, your credit cards (which will likely be in Canadian and US dollars) – on a single platform. online banking. You want a portal as integrated as possible, because sometimes you will make transfers, sometimes you will buy currencies, sometimes you will transfer funds between your accounts …

Is it complicated to establish a banking relationship abroad?

Watch out for deadlines when you enter new markets outside the country. You probably have a habit of opening bank accounts; if it’s a personal account, the transaction can often be done online, and if it’s a business account, it can take just one day.

But in some parts of the world, it might take you three to six months. In addition, you may need to establish a local presence. We are not talking here about registering a name with local authorities, but about maintaining offices and staff. You may need to form a joint venture.

We must never neglect the time dimension in foreign trade, because the time will be longer than in Canada: advisors will need time to answer you, the options available to you will be complex, and you will need to help to guide you.

What will take more time than here?

There will be ongoing paperwork. For example, foreign authorities will want to understand your ownership structure of your business (who owns equity, owns equity investments). As a result, they will often require various documents before you can do business on their territory, and in many cases you will have to produce other documents periodically to continue your activities.

Are there places recognized for their bureaucratic heaviness?

Some less developed countries have very few regulatory requirements, but others on the contrary have more than here. It is up to the owner of the company to be well informed on the subject.

What surprises most your customers who have started exporting?

There are two comments I hear often. The first: “I did not imagine how different it would be to simply start a business in Canada.” The second: “I would never have left it alone. The advice of my banker and the expertise I have had on accounting and legal issues have been crucial to the start-up and success of my transnational activities. “


The consulting market for TPE will explode

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Odile Olivier, leader of Petite-Entreprise, portal of information and advice for creators and managers of small businesses, gives independent consultants the ten keys to sign consulting missions to leaders of TPE.

“The number of independent consultants has doubled – even tripled – in the last 10 years.” According to INSEE, there were already almost 100,000 consulting structures in 2011. Having no choice but to launch an independent and provide a know and expertise to other entrepreneurs, many former executives are embarking on this path.

Unfortunately, according to Syntec, at least 50% of consultants stop their activity in the first year after their start. Despite this finding of failure, and observing the current market of small business, the French consulting market could well explode in the coming years and meet a dual economic challenge.

A potential “huge”. The 2.5 million French companies are mainly small businesses: 96.8% of them have between 0 and 19 employees (1). And yet, they are very little accompanied, the consulting structures being mainly based in Paris (the Ile-de-France concentrates 62.2% of the jobs of the council in 2007). In this market, it is difficult for an independent company to fight against the leading auditing and consulting firms (the “Big Four”), which target large companies and SMEs.

The growth potential of the French consulting market is therefore elsewhere, towards the VSE market, and more so in the provinces. It is enormous, since, if we consider that any entrepreneur should be accompanied one day or another in his activity, it is several hundreds of thousands – even millions – of coaches and other consultants who miss the call.

The key is a double economic challenge: if the old senior executives were able to sustain their activity, it is the job market of seniors and the market of VSEs that could benefit. It remains to apply the right method to join these two worlds. Consultants need to adapt to new contacts Is not it said that the success of a product or service is due to the fact that it responds perfectly to market demand? Now, is this the case for the supply of consultants?

Regarding the TPE, typically no. Many consulting professionals are “breaking their teeth” in a market they do not understand well and do not know the codes. At, we exchange daily with consultants and leaders of TPE, and we always make the same observation: it is almost necessary to “teach” the language of the business creator or leader of a small TPE to the consultant so that he can make himself understood.

To succeed, the consultant will have to make a clean sweep of what he knows, the methods applied in his “old world”, be attentive to the market, active listening, physical contact with the leaders of TPE without selling them anything this is (initially), identify their objectives, observe their managerial, commercial, administrative behavior, understand their social and family environment, their strengths and weaknesses, etc.

If the independent consultant has a real commitment to help the CEOs of TPE, then the keys are all within reach. In 8 years, has responded to more than 90,000 requests from business leaders, most often by connecting entrepreneurs with a “Correspondant”, a professional consultant.
We therefore feel justified in providing 10 tips to consultants who want to address the small business market and, beyond, respond concretely to the issues of employment and growth that we have mentioned: give a real “second career” to executives seniors and support the very small companies in their development.

1) Multidisciplinary: the CEO of TPE needs a single business advisor or a single interlocutor, not a multitude of experts around him.
2) Offer specific services with a name, a beginning, an end, a price, a support: the leader of TPE buys a solution, not a number of hours.
3) Valuing its consulting missions in terms of ROI (return on investment): the leader of TPE ultimately seeks, even for an HR management service, an increase in turnover and profitability.
4) To be reactive, brief and direct: the leader of TPE does not have the time, he does not anticipate, he has the “head on the handlebars”.
5) Propose a specific action plan with results: the leader of TPE needs concrete, not theory.
6) Listen to the real need expressed by the leader: the leader of TPE buys an answer to his need, not an expertise.
7) Facilitate the life of your customers, offer “turnkey”: the leader of TPE hates paperwork and sometimes has no assistant or secretary.
8) Speak in terms of solution, no method: the leader buys a solution, not training, coaching, support and even less consulting.
9) Stay humble and affordable: a TPE executive needs to understand what he is buying. He is looking for a “person of trust”, not a “consultant” to put himself forward …
10) Staying a business leader first and foremost: a TPE executive gives his respect and trust to someone who will have attitude of a boss, who will speak to him frankly, get paid and bill at the right price. “